BYU Bookstore specializes connecting students, families, alumni, and visitors through one of a kind merchandise and store experiences unlike any other university campus. Whether following a monthly theme or hosting promotional events, the bookstore engages with the customer through posters, signage, video, and interactive product merchandising.

Lead graphic designer to provide ideas, graphics, and designs to the departments within and outside the store location.

Procured brand aligned digital and print media to highlight products, events, and promotional offers on a monthly basis, effectively driving sales performance and consistently low inventory levels.

Collaborated with colleagues and managers to fulfill orders beyond the department, strengthening relationships with other university areas and reinforcing the institution's values through unified outreach efforts.